Construction

Crane Rental

Brand identity analysis across 15 crane rental brands in the construction industry.

Dominant Colors

#e2ecf9

Blue

13%

#9d292a

Red

7%

#c0c9cd

Blue

7%

#c9ad38

Yellow

7%

#d4dadf

Blue

7%

#d9cfc1

Orange

7%

#de1c1a

Red

7%

#deab1c

Orange

7%

#e0f1fc

Blue

7%

#e30000

Red

7%

#ee931f

Orange

7%

#f8d0d3

Red

7%

#1b3858

Blue

7%

#febf01

Yellow

7%

Popular Heading Fonts

Arial

Sans Serif

Georgia

Serif

Montserrat

Sans Serif

Oswald

Sans Serif

Outfit

Sans Serif

Poppins

Sans Serif

Raleway

Sans Serif

Roboto

Sans Serif

Teko

Sans Serif

Times New Roman

Serif

Average Brand Voice

Formality

63%

Humor

12%

Enthusiasm

45%

Technicality

65%

Warmth

43%

Confidence

76%

Urgency

38%

Exclusivity

20%

Nostalgia

26%

Rebellion

10%

Niche Stats

15

Total brands

7

With logos

14

Voice analyzed

3

With social