Autoškola KREDIT - Richard Zeman
The Ruler“kurzy autoškoly, školení řidičů, kondiční jízdy”
Serves Individuals seeking driving education
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Autoškola KREDIT - Richard Zeman anchors on a vivid Blue (#003067) as their primary brand signal, paired with Blue (#b0c7d7), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#003067
Primary
#b0c7d7
Secondary
#65859f
Accent
#393f58
Accent
#db1219
Accent
#f4fafb
Background
Typography
Headings set in Helvetica CE (a sans-serif — clean, modern, and optimized for digital), body in arial CE (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Autoškola KREDIT - Richard Zeman uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Autoškola KREDIT - Richard Zeman is formal and professional, authoritative and decisive, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Navy Blue
Used for the main header and accents, representing trust and professionalism.
Arial
Used for body text, providing a readable and accessible font.
Service-Based Naming
Naming services based on the type of driving courses offered.
KREDIT typeface
The word "KREDIT" is written in a distinctive, bold, sans-serif typeface with a unique letter "K" and a consistent blue color.
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