What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
BiatlonMag.cz anchors on a vivid Purple (#9039ff) as their primary brand signal, paired with Blue (#6c60ff), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#9039ff
Primary
#6c60ff
Secondary
#13baff
Accent
#408cff
Accent
#c1c0ff
Accent
#fcfcff
Background
Typography
BiatlonMag.cz uses Inter across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
BiatlonMag.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, dynamic, sporty.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
BiatlonMag.cz is authoritative and decisive, energetic and passionate.
third
high_school
playful
Signature Words
Design Playbook
action, candid
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
BiatlonMag.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BiatlonMag.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Bright Purple
Used in the logo and website design, representing energy and excitement.
Inter
Modern and readable font used for body text and headings.
Nejlepší biatlonové čtení v Česku
Tagline used to describe the website's content.
Bold sans-serif BM
The logo features a bold, sans-serif typeface with the letters 'BM' in white, creating a strong and easily recognizable visual element.
Gradient background
The logo uses a gradient background that transitions from purple to blue, providing a distinctive and modern look.
Social Media Intelligence
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