What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
FORMULE.cz anchors on Red (#e32026) as their primary brand signal, paired with Red (#e26d70), and accented by Gray. The palette leans warm — inviting and energetic.
#e32026
Primary
#e26d70
Secondary
#ebecec
Accent
#e1bdbe
Accent
#e9abad
Accent
#e4383d
Accent
Typography
Headings set in Noticia Text (a serif — evoking tradition, authority, and print heritage), body in Roboto (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FORMULE.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
FORMULE.cz is authoritative and decisive, cool and detached, energetic and passionate.
third
high_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
FORMULE.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FORMULE.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Red (#e31d23)
Used for primary buttons and accents, conveying excitement and speed.
Roboto
Modern font used for headings and body text, projecting a dynamic and engaging approach.
Social Media Intelligence
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