Bobilo
The Caregiver“České plenky Bobilo - stylové, extra savé, hypoalergenní, dermatologicky testované, bez chemie, ohleduplné k životnímu prostředí. Prostě poctivé české plenky za rozumnou cenu. Jednorázové dětské plenky a pleny vyrobené v České republice.”
Serves Parents of infants and toddlers
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Bobilo anchors on Blue (#27aee4) as their primary brand signal, paired with Red (#97685c), and accented by Red. The palette leans warm — inviting and energetic.
#27aee4
Primary
#ffffff
Background
#97685c
Secondary
#c6a196
Accent
#dfddd7
Background
#272239
Background
Typography
Headings set in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Bobilo uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Bobilo is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Shoptet, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Bobilo is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Bobilo. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Light Blue
Used in the logo and as a primary accent color throughout the site.
Poctivé české plenky za rozumnou cenu
Repeated phrase emphasizing the brand's value proposition.
Czech Family Business
Highlights the brand's origin as a Czech family business.
Social Media Intelligence
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