What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
ČAO anchors on Blue (#2d7f6b) as their primary brand signal, paired with Green (#c2cfcb), and accented by Green. The palette leans cool — projecting trust and professionalism.
#2d7f6b
Primary
#c2cfcb
Secondary
#4a927d
Accent
#e4e4e6
Accent
#fefefe
Background
#000000
Background
Typography
Headings set in SourceSansProRegular (a sans-serif — clean, modern, and optimized for digital), body in SourceSansProExtraLight (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ČAO uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, geometric.
Combination Mark
circle
Icon + Text
5/10
Brand Character
ČAO is warm and approachable, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
realistic, candid
natural
full_color
flat
top
rounded
moderate
image
Digital Footprint
active on 3 social platforms.
Market Presence
Local market, headquartered in Praha, CZ.
CZ
Praha, CZ
local
cs
ČAO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ČAO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Forest Green
#2d7f6b used as a primary brand color for headings and accents.
Source Sans Pro
Used for body text, providing readability and a modern feel.
Social Media Intelligence
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