Chipet.cz
The Caregiver“Chipet - náš nejlepší přítel si zaslouží tu nejlepší stravu.”
Serves Pet owners seeking high-quality food and supplies
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#323232
Text
#cacaca
Accent
#979797
Accent
#666666
Accent
#040404
Text
#fefefe
Background
Typography
Headings set in Open Sans (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Chipet.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Chipet.cz is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Shoptet, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Chipet.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Chipet.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
d9681e
Orange color used for accents and call-to-action buttons.
Noto Sans
Used for headings and body text, providing a modern and clean look.
Dog Silhouette
A black silhouette of a dog is used as a mascot within a circular frame.
Script Font
A cursive script font is used for the 'Chipet.cz' text.
Social Media Intelligence
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