CK Premium
The Ruler“Exotická dovolená a exotické zájezdy”
Serves Affluent travelers seeking unique and exotic vacation experiences
What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
CK Premium anchors on Yellow (#e8e2b7) as their primary brand signal, paired with Yellow (#f8d53d), and accented by Blue. The palette leans warm — inviting and energetic.
#e8e2b7
Primary
#f8d53d
Secondary
#0443c4
Accent
#1d5736
Accent
#7c7340
Accent
#acacac
Accent
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in DM Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
CK Premium uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
CK Premium is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on framer.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
CK Premium is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CK Premium. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#f8d53d
Yellow used for accents and calls to action, creating a sense of luxury and excitement.
Playfair Display
Used for headings, providing an elegant and sophisticated look.
Exotická dovolená
Emphasizing exotic vacations as a core offering.
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