CLARTÉS, s.r.o. logo

CLARTÉS, s.r.o.

The Ruler
Lighting·Home Decor·clartes.com

Serves High-end consumers, interior designers, architects

Instrument SansElegantSophisticatedCreativeInnovative10/12 intel

What Drives Them

👑
The Ruler

Commands authority and sets the standard for the category.

LuxuryDesign ExcellenceCraftsmanshipInnovation

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#6d6b6b

Accent

#dddddd

Accent

#b7b6b6

Accent

#8f8e8e

Accent

#504d4e

Accent

#221e20

Text

warm palette(6w/0c)Gray

Typography

Headings set in DIN Neuzeit Grotesk (a sans-serif — clean, modern, and optimized for digital), body in Instrument Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Instrument SansBodySans Serif
Aa
Nunitosecondary_headingSans Serif
Aa
DIN Neuzeit GroteskHeadingsSans Serif
Aa
FuturanavigationSans Serif

Logo Anatomy

CLARTÉS, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

CLARTÉS, s.r.o. is formal and professional, authoritative and decisive, technically detailed.

Confidence
80%
Formality
75%
Technicality
70%
Exclusivity
60%
Enthusiasm
55%
Voice Person

third

Reading Level

college

CTA Style

direct

Signature Words

lightingdesignluxurybespokeconsultancy

Design Playbook

No design patterns detected

Digital Footprint

Built on Shopify, active on 3 social platforms.

Built withShopify
Social
facebookinstagrampinterest

Market Presence

Global presence, based in CZ.

Origin

CZ

Market Scope

global

Languages

en

CLARTÉS, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CLARTÉS, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

221e20

Signature ColorSupporting

Dark grey used as a background color.

Consistency70%
Website
ActiveOccasional

Instrument Sans

Typography CodeSupporting

Used for headings, providing a modern and elegant feel.

Consistency80%
Website
ActiveOccasional

Luxury Product Photography

Photography Style CodeSupporting

High-quality, well-lit photos showcasing the lighting products.

Consistency90%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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