Človíček RaD logo

Človíček RaD

The Caregiver
Nonprofit·Community Organization·clovicek.weebly.com

Serves Parents and children

ProximaNovaCommunity-focusedFriendlySupportiveEnthusiastic11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

CommunityChildren's well-beingTraditionDevelopment

Color Intelligence

Človíček RaD anchors on Blue (#e3eef5) as their primary brand signal, paired with Red (#99473b), and accented by Blue. The palette leans warm — inviting and energetic.

#e3eef5

Primary

#c9c6c4

Background

#99473b

Secondary

#989086

Background

#aaaaaa

Background

#85cdf1

Accent

warm palette(4w/2c)Blue · Gray · Red

Typography

Headings set in ProximaNova (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
ProximaNovaHeadingsSans Serif
Aa
Open SansBodySans Serif
Aa
Lucida GrandeUISans Serif
Aa
Arialsecondary_headingSans Serif

Logo Anatomy

Človíček RaD uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Človíček RaD is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
89%
Enthusiasm
82%
Confidence
64%
Nostalgia
47%
Formality
45%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

človíčekrodiče a dětivolnočasové aktivity

Design Playbook

No design patterns detected

Digital Footprint

Built on Weebly, active on 1 social platform.

Built withWeebly
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Človíček RaD is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Človíček RaD. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Light Blue

Signature ColorSupporting

Used for the background, creating a calm and friendly feel.

Consistency70%
Website
ActiveOccasional

Proxima Nova

Typography CodeSupporting

Used for headings and body text, providing a modern and readable appearance.

Consistency80%
Website
ActiveOccasional

Community Focus

Origin StorySupporting

The website highlights the organization's focus on local community activities.

Consistency85%
WebsiteSocial
ActiveOccasional

Človíček RaD mascot

MascotSupporting

A cartoon drawing of a family holding hands inside a circle, used as a logo.

Consistency90%
Website
ActiveOccasional

Cartoon character

Illustration Style CodeSupporting

A cartoon character with a hat, backpack, and map, used in promotional materials.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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