Dřevopraha
The Ruler“Palivové dřevo Praha”
Serves Homeowners using fireplaces or wood stoves
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Dřevopraha anchors on a muted Green (#d3e0d1) as their primary brand signal, paired with Green (#226017), and accented by Green. The palette leans cool — projecting trust and professionalism.
#d3e0d1
Primary
#226017
Secondary
#4b7e42
Accent
#90af8a
Accent
#6f5c40
Accent
#fdfefd
Background
Typography
Headings set in Trebuchet MS (a sans-serif — clean, modern, and optimized for digital), body in Lucida Grande (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Dřevopraha uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Dřevopraha is authoritative and decisive, warm and approachable.
first_plural
middle_school
direct
Signature Words
Design Playbook
Product-focused, Outdoor setting
Natural
Full color
Flat
Traditional
Rounded
Comfortable
image
Digital Footprint
Built on Bootstrap.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
Dřevopraha is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Dřevopraha. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Red
The dark red (#a20a0a) is used for headings and key elements, providing a strong visual anchor.
Trebuchet MS Headings
Trebuchet MS is used for headings, creating a clean and readable impression.
Prague Reference
The brand name 'Dřevopraha' directly references Prague, emphasizing its local origin and service area.
Descriptive Product Names
Product names are straightforward and descriptive, such as 'palivové dřevo tvrdé' (hard firewood).
Simple Navigation
The website uses a simple, straightforward navigation structure, making it easy for users to find information.
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