What Drives Them
Relatable and down-to-earth. Connects through belonging.
Illusion Pictures balances quality with affordability and prioritizes customer service, suggesting they aim to make stylish interior doors accessible to a broad audience. Their approachable personality and focus on readily available stock further support this positioning.
Color Intelligence
Illusion Pictures anchors on Red (#de3913) as their primary brand signal, paired with Blue (#b0dbee), and accented by Gray. The palette leans warm — inviting and energetic.
#e8e8e8
Accent
#ffffff
Background
#d1d1d1
Accent
#8e96a0
Accent
#de3913
Primary
#b0dbee
Secondary
Typography
Logo Anatomy
Brand Character
Illusion Pictures is authoritative and decisive, energetic and passionate.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Brand Codes
Illusion Blue
The distinctive blue shade (#1d94d6) used for the company's logo and key website elements.
Czech Flag Colors
The website uses red, white, and blue, colors associated with the Czech flag.
Interiérové dveře
The phrase 'Interiérové dveře' (Interior Doors) is repeated throughout the website.
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