What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Dvojka Staré Město's values, personality, and brand codes strongly emphasize community, youth development, and local tradition. The brand voice also reflects warmth and nostalgia, reinforcing this community-focused essence.
Color Intelligence
Dvojka Staré Město anchors on Green (#7bdcb5) as their primary brand signal, paired with Red (#cf2e2e), and accented by Blue. The palette leans warm — inviting and energetic.
#7bdcb5
Primary
#cf2e2e
Secondary
#eeeeee
Background
#fefefe
Background
#abb8c3
Accent
#ff6900
Accent
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Brand Character
Dvojka Staré Město is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
direct
Design Playbook
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Dvojka Staré Město is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Dvojka Staré Město. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Scouting Symbolism
References to scouting traditions and values.
Deep Blue
The deep blue color (#020381) is used in the logo and website elements.
Local Chapter
References to the local community and history of the scouting group.
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