What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
ECOTERM anchors on Blue (#32568e) as their primary brand signal, paired with Yellow (#fbc703), and accented by Orange. The palette leans warm — inviting and energetic.
#32568e
Primary
#fbc703
Secondary
#fb8b01
Accent
#1d3b7d
Accent
#c77d30
Accent
#db8313
Accent
Typography
Headings set in Times New Roman (a serif — evoking tradition, authority, and print heritage), body in arial (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ECOTERM uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ECOTERM is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
ECOTERM is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ECOTERM. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fbc703
Yellow color used in the logo and website design.
Times New Roman
Serif font used for headings and body text.
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