E-shop.jamu.cz
The InnocentServes Music and Arts Students
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
E-shop.jamu.cz anchors on a vivid Blue (#008aff) as their primary brand signal, paired with Blue (#56b1fe), and accented by Gray. The palette leans warm — inviting and energetic.
#008aff
Primary
#ffffff
Background
#d5d5d4
Accent
#56b1fe
Secondary
#4c4c45
Text
#000000
Background
Typography
Headings set in Source Serif 4 (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Moderate detail — balancing distinctiveness with versatility. Style: modern, minimalist.
icon_symbol
abstract
Icon + Text
4/10
Brand Character
E-shop.jamu.cz is formal and professional, authoritative and decisive.
third
college
direct
Signature Words
Design Playbook
stock, product
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on Shoptet.
Market Presence
Nationwide presence, headquartered in Brno, CZ.
CZ
Brno, CZ
national
cs
E-shop.jamu.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by E-shop.jamu.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: abstract
Brand Codes
JAMU
The brand is primarily known by its acronym, JAMU.
Bright Blue
Used in the website design, creating a modern and trustworthy atmosphere.
Open Sans
Used for headings and body text, providing a modern and readable feel.
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