FOTOINSTITUT.cz
The Creator“Kurzy fotografování | FotoInstitut.cz”
Serves Photography enthusiasts of all skill levels
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#a7a7a7
Accent
#565656
Accent
#939393
Accent
#fefefe
Background
#d9d9d9
Accent
#343434
Text
Typography
FOTOINSTITUT.cz uses Source Sans Pro across both headings and body — a sans-serif — clean, modern, and optimized for digital.
Logo Anatomy
FOTOINSTITUT.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
FOTOINSTITUT.cz is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Stock, Candid
natural
full_color
flat
horizontal
rounded
moderate
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Gray
Used for text and background elements, providing a professional and neutral look.
Source Sans Pro
Clean and readable font, suitable for educational content.
Social Media Intelligence
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