Graf-barf.cz/eshop
The Caregiver“"Štěstí v kostce." Graf Barf - syrová strava pro psy.”
Serves Dog owners seeking raw food diets
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Graf-barf.cz/eshop anchors on Orange (#cbba9b) as their primary brand signal, paired with Yellow (#e5b504), and accented by Orange. The palette leans warm — inviting and energetic.
#cbba9b
Primary
#e5b504
Secondary
#f7f7f6
Background
#4c3d35
Accent
#7b765d
Accent
#535353
Background
Typography
Headings set in Fredericka the Great (a display face — designed for headlines and visual impact), body in Buenard (a serif — evoking tradition, authority, and print heritage). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Graf-barf.cz/eshop uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Graf-barf.cz/eshop is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Graf-barf.cz/eshop is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Graf-barf.cz/eshop. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
"Štěstí v kostce."
Tagline used to describe the brand's raw food for dogs.
Fredericka the Great
Distinctive font used for headings, adding a playful touch.
Cartoon Snowman
A simple cartoon snowman illustration is used to indicate delivery in a frozen state.
Close-up BARF
Close-up photography of raw food (BARF) ingredients, emphasizing freshness and quality.
Social Media Intelligence
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