POTEX Green & People z. ú.
What Drives Them
Color Intelligence
POTEX Green & People z. ú. anchors on a vivid Orange (#f7941d) as their primary brand signal, paired with Orange (#ede8de), and accented by Orange. The palette leans warm — inviting and energetic.
#f7941d
Primary
#ede8de
Secondary
#f7ac59
Accent
#106d3f
Accent
#ffffff
Background
#91b8a0
Accent
Typography
Headings set in bebas (a display face — designed for headlines and visual impact), body in helveticacust (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
POTEX Green & People z. ú. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
POTEX Green & People z. ú. is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
POTEX Green & People z. ú. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by POTEX Green & People z. ú.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#0f7142
Green color used for key elements, conveying nature and sustainability.
helveticacust
Used for headings and body text, providing a modern and readable appearance.
Value-based naming
The name directly indicates the brand's focus on environmental and social responsibility.
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