Hana Zoubková – ZETEX
The InnocentServes Industrial workers
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Hana Zoubková – ZETEX anchors on a muted Orange (#4f3e31) as their primary brand signal, paired with Red (#b92815), and accented by Orange. The palette leans warm — inviting and energetic.
#4f3e31
Primary
#b92815
Secondary
#9d8773
Accent
#85bce5
Accent
#dfdbda
Background
#fafbfb
Background
Typography
Logo Anatomy
Hana Zoubková – ZETEX uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hana Zoubková – ZETEX is formal and professional, authoritative and decisive.
third
middle_school
direct
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ, communicating in 3 languages.
CZ
local
cs, en, de
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Hana Zoubková
The brand is named after its founder, Hana Zoubková.
Traditional Craftsmanship
Emphasis on traditional textile manufacturing techniques.
Rose Madder
The color #f16363 is used prominently in the website design.
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