What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
HOLATECHNIK anchors on Blue (#0f8cae) as their primary brand signal, paired with Orange (#f27e28). The palette leans cool — projecting trust and professionalism.
#0f8cae
Primary
#f27e28
Secondary
#3f5057
Text
#dbecf0
Background
#f2efe6
Surface
Typography
Headings set in Open Sans Semibold (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
HOLATECHNIK is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
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Brand Codes
Teal
Used in the logo and as a primary accent color.
Open Sans
Used for body text, providing a clean and readable look.
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