Horizont HG 2014 logo

Horizont HG 2014

The Caregiver

Lepší život pro další generace.

Nonprofit·Charity·est. 2014·horizont2014.cz

Serves Individuals and organizations interested in supporting community projects

ArialResponsibleCommunity-focusedCaring11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

CommunityLegacySupport

Color Intelligence

Horizont HG 2014 anchors on a muted Green (#d0decf) as their primary brand signal, paired with Blue (#0a2f71), and accented by Green. The palette leans cool — projecting trust and professionalism.

#d0decf

Primary

#0a2f71

Secondary

#61b12d

Accent

#f08701

Accent

#39604d

Accent

#91a2bb

Accent

cool palette(1w/4c)Green · Blue · Orange

Typography

Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
ArialBodySans Serif
Aa
Helvetica NeueHeadingsSans Serif
Aa
Open Sanssecondary_headingSans Serif

Logo Anatomy

Horizont HG 2014 uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Horizont HG 2014 is authoritative and decisive, warm and approachable, simply spoken and accessible.

Warmth
75%
Confidence
70%
Enthusiasm
65%
Formality
60%
Urgency
40%
Voice Person

third

Reading Level

high_school

CTA Style

soft

Signature Words

horizontgeneracespolečnostkulturadědictví

Design Playbook

No design patterns detected

Digital Footprint

Built on Webflow.

Built withWebflow

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

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Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

2014

Number CodeSupporting

Year of establishment, part of the brand name.

Consistency100%
Website
ActiveOccasional

Navy Blue

Signature ColorSupporting

Used in the logo and throughout the website.

Consistency80%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for headings and body text, providing a clean and readable appearance.

Consistency90%
Website
ActiveOccasional

Close-up hands

Photography Style CodeSupporting

The website uses close-up photography of hands, often depicting intergenerational connection or care.

Consistency90%
Website
ActiveOccasional

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