HST logo

HST

The Innocent
Sporting Goods·Dog Training Equipment·hst-eshop.cz

Serves Dog trainers and handlers

Nunito SansReliablePracticalDurableAuthentic11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityPerformanceExpertiseCustomer Satisfaction

Color Intelligence

HST anchors on a vivid Orange (#f26731) as their primary brand signal, paired with Orange (#fbd2c1), and accented by Gray. The palette leans warm — inviting and energetic.

#30302d

Text

#ededed

Accent

#f26731

Primary

#fbd2c1

Secondary

#f79d78

Accent

#d0d0d0

Accent

warm palette(6w/0c)Gray · Orange

Typography

Headings set in helvetica (a sans-serif — clean, modern, and optimized for digital), body in Nunito Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Nunito SansBodySans Serif
Aa
arialUISans Serif
Aa
helveticaHeadingsSans Serif

Logo Anatomy

HST uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, geometric.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

moderngeometric

Brand Character

HST is authoritative and decisive, energetic and passionate.

Confidence
75%
Enthusiasm
70%
Warmth
55%
Formality
50%
Urgency
45%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

kynologiesportovnívýroba

Design Playbook

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

loose

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

HST is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HST. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity50%
moderngeometric

Brand Codes

Burnt Orange

Signature ColorSupporting

Used as a primary accent color throughout the site.

Consistency85%
WebsiteSocial
ActiveOccasional

Czech Company

Heritage ElementSupporting

The website explicitly states it is a Czech company.

Consistency70%
WebsiteSocial
ActiveOccasional

Product Category Focus

Naming ConventionSupporting

The brand name implies the product category.

Consistency60%
Website
ActiveOccasional

Social Media Intelligence

Facebookvideo.other

HST. 3 908 To se mi líbí · Mluví o tom (1) · Byli tady (4). Vše pro sportovní kynologii, výcvikové pomůcky, oblečení jak pro práci se psem, tak i pro volný čas

Recent Posts

HST 17. prosinec 2025  · Sdílejte fotky s naším sortimentem ty co dostanou nejvíce lajků oceníme, sledujte nas a označujte nás díky Všechny reakce: 9 1 komentář 1 sdílení To se mi líbí Komentář

Image

Sdílejte fotky s naším sortimentem ty co dostanou nejvíce lajků oceníme, sledujte nas a označujte nás díky

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