IKHB
The Innocent“IKHB - Institut Karla Havlíčka Borovského”
Serves Students
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
IKHB anchors on Blue (#d5e0ee) as their primary brand signal, paired with Orange (#ffac52), and accented by Gray. The palette balances warm and cool tones.
#d5e0ee
Primary
#c3c7cd
Accent
#feffff
Background
#ffac52
Secondary
#000000
Text
#3a3a3a
Text
Typography
IKHB uses Poppins across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
Brand Character
IKHB is formal and professional, authoritative and decisive.
third
college
formal
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Brand Codes
Karel Havlíček Borovský
The institute is named after a famous Czech writer and journalist.
Orange
Used as a highlight color for buttons and accents.
Sun icon
A stylized sun icon is used as a symbol for the Endora brand.
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