What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Irena Swaczynová anchors on Blue (#235251) as their primary brand signal, paired with Orange (#a89a7e), and accented by Gray. The palette leans warm — inviting and energetic.
#235251
Primary
#191818
Text
#d4d4d1
Accent
#a89a7e
Secondary
#8d642d
Accent
#9b8158
Accent
Typography
Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Irena Swaczynová is authoritative and decisive, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
Irena Swaczynová is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Irena Swaczynová. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Irena Swaczynová
The website is based on the founder's personal brand.
Dark Teal
Used in the logo and website accents.
Helvetica Neue
Used for body text, providing a clean and professional look.
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