
KAJA
The Innocent“My v KAJA známe požadavky našich zákazníků z různých činností a odvětví a rádi vymyslíme a navrhneme pro Vaši společnost to nejlepší. Naši odborníci vás budou provázet od výběru až po dokončení a dodá”
Serves Companies requiring workwear
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
KAJA anchors on Pink (#9b3054) as their primary brand signal, paired with Pink (#bc5a7b), and accented by Pink. The palette leans warm — inviting and energetic.
#9b3054
Primary
#bc5a7b
Secondary
#970234
Accent
#f4b1cb
Accent
#dc87a6
Accent
#fdd2e9
Accent
Typography
Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Open Sans Flex (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
KAJA uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.
Wordmark
rectangle
Text
3/10
Brand Character
KAJA is authoritative and decisive, warm and approachable.
third
high_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on webnode.
Market Presence
Nationwide presence, headquartered in Prostějov, CZ, communicating in 3 languages.
CZ
Prostějov, CZ
national
cs, de, en
KAJA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KAJA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Burgundy
Used in the logo and as a primary color throughout the website.
Open Sans Flex
Used for body text, providing a clean and readable aesthetic.
Tradition
The website mentions being a traditional manufacturer.
Vertical Logo
The logo is vertically stacked with the letters of 'Kaja' arranged on top of each other, followed by the words 'Work Wear' in a smaller font size.
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