Katedra sociologie Filozofické fakulty - Univerzita Karlova
The InnocentServes Students and Researchers
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Katedra sociologie Filozofické fakulty - Univerzita Karlova anchors on a vivid Red (#7f0202) as their primary brand signal, and accented by Red. The palette leans warm — inviting and energetic.
#7f0202
Primary
#525b65
Text
#d22d40
Accent
#ffffff
Background
#ffffff
Surface
Typography
Headings set in Calibri (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Katedra sociologie Filozofické fakulty - Univerzita Karlova uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Katedra sociologie Filozofické fakulty - Univerzita Karlova is formal and professional, authoritative and decisive, technically detailed.
third
graduate
formal
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 4 social platforms.
Market Presence
Nationwide presence, headquartered in Prague, CZ, communicating in 2 languages.
CZ
Prague, CZ
national
cs, en
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Logo Variants
Primary SVG
Primary LogoBrand Codes
Maroon
#7f0202 used in the logo and accents, representing the university.
Charles University
Represents the prestige and history of Charles University.
Open Sans
Readable sans-serif font used for body text, ensuring accessibility.
Social Media Intelligence
Dívejte se na Facebooku na příspěvky, fotky a spoustu dalšího.
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