KOLO BEZ HRANIC o.s.
The CaregiverServes People in need of community support
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
KOLO BEZ HRANIC o.s. anchors on Orange (#bea683) as their primary brand signal, paired with Red (#bb1c14). The palette balances warm and cool tones.
#bea683
Primary
#bb1c14
Secondary
#ccd1d4
Background
#373836
Text
#72776f
Background
#f9f9fa
Background
Typography
Headings set in Coda (a display face — designed for headlines and visual impact), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
KOLO BEZ HRANIC o.s. is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Brand Codes
Brick Red
Used in the logo and as a highlight color throughout the website.
Coda
Used for headings, giving a playful and unique feel.
Highlander logo
The Brodský Highlander logo features a cyclist and a runner on a mountain, rendered in a simple, silhouetted style.
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