Kutulu.cz logo

Kutulu.cz

The Creator

České dřevěné hračky s příběhy pro děti i dospělé

Toys & Games·Toys·kutulu.cz

Serves Parents and adults seeking high-quality, traditional wooden toys

ArialTraditionalCreativePlayfulQuality-focused10/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

TraditionQualityCreativitySustainability

Color Intelligence

Kutulu.cz anchors on Green (#7bdcb5) as their primary brand signal, paired with Green (#00d084), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#000000

Background

#7bdcb5

Primary

#00d084

Secondary

#abb8c3

Accent

#4aeadc

Accent

#fecda5

Accent

cool palette(2w/4c)Green · Blue · Orange

Typography

Kutulu.cz uses Arial across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.

Aa
ArialBodySans Serif
Aa
ArialHeadingsSans Serif

Logo Anatomy

Kutulu.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: whimsical, handmade, illustrated.

Type

Combination Mark

Primary Shape

organic

Contains

Icon + Text

Complexity

6/10

whimsicalhandmadeillustrated

Brand Character

Kutulu.cz is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
80%
Enthusiasm
70%
Confidence
65%
Nostalgia
65%
Formality
40%
Voice Person

third

Reading Level

elementary

CTA Style

playful

Signature Words

dřevěné hračkypříběhyKUTULU

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

bright

Icons

flat

Illustration

Yes

Navigation

dropdown

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ, communicating in 2 languages.

Origin

CZ

Market Scope

national

Languages

cs, en

Kutulu.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Kutulu.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: organic

Complexity60%
whimsicalhandmadeillustrated

Brand Codes

Light Green

Signature ColorSupporting

Used for accents and calls to action.

Consistency70%
Website
ActiveOccasional

Arial

Typography CodeSupporting

Used for text, providing a readable and straightforward feel.

Consistency90%
Website
ActiveOccasional

Czech Toys

Heritage ElementSupporting

Emphasizes being Czech wooden toys.

Consistency60%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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