Lebeda Jičín o.p.s.
The Caregiver“Společně bez rozdílu”
Serves People in need of social support
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Lebeda Jičín o.p.s. anchors on Green (#33a44d) as their primary brand signal, paired with Orange (#ec713f), and accented by Green. The palette leans warm — inviting and energetic.
#33a44d
Primary
#ec713f
Secondary
#848c66
Accent
#e5e3e3
Accent
#d3d2d1
Accent
#000000
Background
Typography
Headings set in verahumanab (a sans-serif — clean, modern, and optimized for digital), body in verahumana (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lebeda Jičín o.p.s. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Lebeda Jičín o.p.s. is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in SI.
SI
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Společně bez rozdílu
Tagline emphasizing inclusivity.
Forest Green
The color #33a44d is used in the logo and as a highlight color throughout the website.
Abstract Seed Pods
The website features abstract, line-art illustrations of seed pod-like shapes, creating a distinctive visual motif.
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