LEX logo

LEX

The Outlaw

Stránky LEX - sdružení na ochranu práv majitelů zbraní.

Advocacy·Interest Group·gunlex.cz

Serves Gun owners and enthusiasts

RobotoAdvocacySeriousAuthoritativeCommunity-focused11/12 intel

What Drives Them

The Outlaw

Challenges the status quo. Breaks rules to build better ones.

Protection of RightsCommunityAdvocacyLegal Awareness

Color Intelligence

LEX anchors on a muted Orange (#483f36) as their primary brand signal, paired with Red (#e1bbb2), and accented by Gray. The palette leans warm — inviting and energetic.

#483f36

Primary

#585451

Accent

#c5beba

Accent

#e1bbb2

Secondary

#a29487

Accent

#c0533e

Accent

warm palette(6w/0c)Orange · Gray · Red

Typography

Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
ArialHeadingsSans Serif
Aa
Helveticasecondary_headingSans Serif

Logo Anatomy

LEX uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: flat, modern, symbolic.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

flatmodernsymbolic

Brand Character

LEX is formal and professional, authoritative and decisive, cool and detached.

Confidence
85%
Formality
75%
Rebellion
70%
Technicality
60%
Urgency
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

právazbraníochranusdruženíLEX

Design Playbook

Photography

stock, realistic

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on joomla!, active on 3 social platforms.

Built withjoomla!
Social
facebooktwitteryoutube

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

LEX is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by LEX. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity50%
flatmodernsymbolic

Brand Codes

LEX

Acronym CodeSupporting

The brand is known by the acronym LEX.

Consistency100%
WebsiteSocial
ActiveOccasional

#c0533e

Signature ColorSupporting

Used for key elements like buttons and links, conveying a sense of urgency and importance.

Consistency85%
WebsiteSocial
ActiveOccasional

Roboto

Typography CodeSupporting

Used for body text, providing a clean and readable appearance.

Consistency90%
WebsiteSocial
ActiveOccasional

sdružení na ochranu práv majitelů zbraní

CatchphraseSupporting

Association for the protection of the rights of gun owners.

Consistency100%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook

Dívejte se na Facebooku na příspěvky, fotky a spoustu dalšího.

More brands in Advocacy

Explore other brands in this industry to compare visual identities.