Advocacy
Brand identity analysis across 21 brands in the advocacy industry.
Dominant Colors
#4693ff
Blue
13%
#015fa9
Blue
6%
#146a8f
Blue
6%
#164e9c
Blue
6%
#2f3592
Blue
6%
#3a71b2
Blue
6%
#483f36
Orange
6%
#4c5762
Blue
6%
#5c3115
Orange
6%
#720eec
Purple
6%
#9fb4b4
Blue
6%
#b0368f
Pink
6%
#bcd4f7
Blue
6%
#c8051a
Red
6%
#cce0f0
Blue
6%
Popular Heading Fonts
Arial
Sans Serif
Arial Black
Sans Serif
Armata
Sans Serif
DM Serif Text
Serif
Helvetica
Sans Serif
Museo Sans
Sans Serif
Noto Sans
Sans Serif
Oswald
Sans Serif
PT Sans
Sans Serif
PostGrotesk
Sans Serif
Average Brand Voice
Formality
72%
Humor
14%
Enthusiasm
56%
Technicality
56%
Warmth
55%
Confidence
81%
Urgency
51%
Exclusivity
26%
Nostalgia
25%
Rebellion
50%
Brand Map
Loading brand map…
Brands in Advocacy
Industry Stats
21
Total brands
11
With logos
9
Voice analyzed
8
With social




