Advocacy

Brand identity analysis across 21 brands in the advocacy industry.

Dominant Colors

#4693ff

Blue

13%

#015fa9

Blue

6%

#146a8f

Blue

6%

#164e9c

Blue

6%

#2f3592

Blue

6%

#3a71b2

Blue

6%

#483f36

Orange

6%

#4c5762

Blue

6%

#5c3115

Orange

6%

#720eec

Purple

6%

#9fb4b4

Blue

6%

#b0368f

Pink

6%

#bcd4f7

Blue

6%

#c8051a

Red

6%

#cce0f0

Blue

6%

Popular Heading Fonts

Arial

Sans Serif

Arial Black

Sans Serif

Armata

Sans Serif

DM Serif Text

Serif

Helvetica

Sans Serif

Museo Sans

Sans Serif

Noto Sans

Sans Serif

Oswald

Sans Serif

PT Sans

Sans Serif

PostGrotesk

Sans Serif

Average Brand Voice

Formality

72%

Humor

14%

Enthusiasm

56%

Technicality

56%

Warmth

55%

Confidence

81%

Urgency

51%

Exclusivity

26%

Nostalgia

25%

Rebellion

50%
Brand Map

Loading brand map…

Brands in Advocacy

Industry Stats

21

Total brands

11

With logos

9

Voice analyzed

8

With social