lurt.cz
The Innocent“Český výrobce venkovního nábytku. Kvalita je pro nás na prvním místě. S námi, budete vždy spokojeni.”
Serves Homeowners seeking quality outdoor furniture
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
lurt.cz anchors on a vivid Blue (#0170b9) as their primary brand signal, and accented by Blue. The palette leans warm — inviting and energetic.
#0170b9
Primary
#000000
Text
#ffffff
Background
#eeeeee
Surface
#4aeadc
Accent
#3a3a3a
Text Alt
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Brand Character
lurt.cz is authoritative and decisive, warm and approachable.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
lurt.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by lurt.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Lurt Blue
Used for the logo and primary website elements.
Poppins
Modern font choice for a professional look.
Short Name
Short, memorable name.
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