MaChr-consulting
The CaregiverServes Athletes and individuals seeking to improve their sports performance and overall well-being.
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
MaChr-consulting anchors on a vivid Orange (#ee8b2d) as their primary brand signal, paired with Orange (#c17534), and accented by Gray. The palette leans warm — inviting and energetic.
#ee8b2d
Primary
#7c848e
Accent
#c17534
Secondary
#f8d70c
Accent
#f2b928
Accent
#050404
Background
Typography
Headings set in jura (a sans-serif — clean, modern, and optimized for digital), body in avenir-lt-w01_35-light1475496 (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MaChr-consulting uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MaChr-consulting is authoritative and decisive, warm and approachable, energetic and passionate.
third
middle_school
direct
Signature Words
Design Playbook
Action, Lifestyle
natural
full_color
flat
top
rounded
moderate
image
Digital Footprint
Built on Wix, active on 5 social platforms.
Market Presence
Regional presence, headquartered in Trutnov, CZ, communicating in 2 languages.
CZ
Trutnov, CZ
regional
en, cs
MaChr-consulting is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MaChr-consulting. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Orange
Used in the logo and as a primary color, representing energy and motivation.
Jura
Used for headings and body text, providing a modern and readable look.
Martina Chrástková
The brand is based on the founder and her expertise in sports training.
Founder's Photo
A photo of a woman, presumably the founder, is prominently displayed on the website.
Geometric Runner
The logo features a stylized runner composed of geometric shapes, suggesting movement and athleticism.
Social Media Intelligence
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