What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
Masáže Fun anchors on Orange (#5c3b14) as their primary brand signal, paired with Yellow (#dfbc55), and accented by Orange. The palette leans warm — inviting and energetic.
#5c3b14
Primary
#dfbc55
Secondary
#9d6d20
Accent
#fcfcfa
Background
#7bdcb5
Accent
#000000
Background
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Masáže Fun uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Masáže Fun is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Luxus co si můžeš dovolit
Tagline emphasizing accessibility of luxury.
Masáže Fun
Playful name suggesting enjoyment and relaxation.
Elegant Serif
The website uses an elegant serif typeface for headings and key text elements, creating a luxurious and sophisticated feel.
Bokeh Lights
The website uses a bokeh lights pattern as a background, creating a warm and inviting atmosphere.
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