What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Mcfood.cz anchors on Orange (#b79f69) as their primary brand signal, paired with Yellow (#778716), and accented by Orange. The palette leans warm — inviting and energetic.
#b79f69
Primary
#778716
Secondary
#e9d5b4
Accent
#eb894c
Accent
#be5821
Accent
#d46e31
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Mcfood.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Mcfood.cz is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
Mcfood.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Mcfood.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Olive Green
Used in the logo and as a primary color for website elements.
Burnt Sienna
Used as a secondary color for highlights and calls to action.
Roboto
Used for headings and body text, providing a clean and readable style.
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