
MERCL a spol. Consulting, v.o.s.
The Ruler“Už 30 let vám pomáháme k efektivitě a růstu ziskovosti.”
Serves Businesses seeking efficiency and profitability improvements
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
MERCL a spol. Consulting, v.o.s. anchors on a vivid Blue (#17adf1) as their primary brand signal, paired with Blue (#2589ea), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#ffffff
Background
#17adf1
Primary
#2589ea
Secondary
#3268e4
Accent
#479dee
Accent
#80b4f2
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Varela Round. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MERCL a spol. Consulting, v.o.s. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MERCL a spol. Consulting, v.o.s. is authoritative and decisive, technically detailed.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
MERCL a spol. Consulting, v.o.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MERCL a spol. Consulting, v.o.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoBrand Codes
17adf1
Bright blue used in the logo and as a primary accent color throughout the website.
Varela Round
Rounded font used for headings, giving a friendly and approachable feel.
30
The company highlights its 30 years of experience.
pomáháme k efektivitě a růstu ziskovosti
Repeated phrase emphasizing their consulting services.
Curved shapes
The website uses curved shapes in the background, creating a soft and modern feel.
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