BAS Směnárna logo

BAS Směnárna

The Ruler

BAS Směnárna - Směnárna pro Všechny - nejlepší kurzy Teplice

Finance·Currency Exchange·moneychange.cz

Serves Tourists and local residents needing currency exchange services

RobotoAdvantageousnessReliableTransparentCustomer-focused10/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

Advantageousness

The brand emphasizes offering the 'most advantageous conditions' and 'better rates,' highlighting the benefit of getting a better deal compared to competitors. This focus on providing a financial advantage is central to their positioning.

FairnessIntegrityAccessibility

Color Intelligence

BAS Směnárna anchors on Orange (#ecbe64) as their primary brand signal, paired with Orange (#e29e2b), and accented by Orange. The palette leans warm — inviting and energetic.

#f4d691

Accent

#6f5d41

Accent

#a7a7a8

Background

#f4e2ab

Accent

#ecbe64

Primary

#e29e2b

Secondary

warm palette(5w/1c)Orange · Gray · Yellow

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
MontserratHeadingsSans Serif
Aa
PoppinsnavigationSans Serif
Aa
Ralewaysecondary_headingSans Serif

Logo Anatomy

BAS Směnárna uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

BAS Směnárna is authoritative and decisive, warm and approachable, simply spoken and accessible.

Confidence
75%
Warmth
70%
Enthusiasm
65%
Urgency
60%
Formality
55%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

SměnárnaKurzyWestern UnionVIP-kurzy

Design Playbook

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

navbar

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Bootstrap, active on 1 social platform.

Built withBootstrap
Social
twitter

Market Presence

Local market, headquartered in Teplice, CZ.

Origin

CZ

Headquarters

Teplice, CZ

Market Scope

local

Languages

cs

BAS Směnárna is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BAS Směnárna. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Magenta Accent

Signature ColorSupporting

The use of magenta (#e83e8c) as a distinctive accent color in the website design.

Consistency80%
WebsiteSocial
ActiveOccasional

Montserrat Heading

Typography CodeSupporting

Use of Montserrat font for headings.

Consistency70%
Website
ActiveOccasional

Czech Language

Cultural SymbolSupporting

The website is primarily in Czech, reflecting its local market.

Consistency100%
Website
ActiveOccasional

BAS Bold Font

Typography CodeSupporting

The bold, sans-serif font used for "BAS" is a distinctive typographic element.

Consistency90%
Website
ActiveOccasional

Circular Logo

Signature ShapeSupporting

The logo is a circle with a black outline and a gold fill.

Consistency90%
Website
ActiveOccasional

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