What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
MŠ Arbesova anchors on a muted Blue (#9198aa) as their primary brand signal, paired with Orange (#6d5b4e), and accented by Blue. The palette leans warm — inviting and energetic.
#9198aa
Primary
#6d5b4e
Secondary
#0a3c91
Accent
#222222
Text
#474747
Text
#fdfdfd
Background
Typography
Headings set in Outfit (a sans-serif — clean, modern, and optimized for digital), body in Playpen Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MŠ Arbesova uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
MŠ Arbesova is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Jablonec nad Nisou, CZ.
CZ
Jablonec nad Nisou, CZ
local
cs
MŠ Arbesova is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MŠ Arbesova. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Navy Blue
Used for headings and accents, conveying trust and stability.
Playpen Sans
Playful font used for headings, creating a child-friendly atmosphere.
Cartoon Animals
Illustrations of cartoon animals, appealing to children.
zážitková pedagogika
Emphasizes the school's experiential learning approach.
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