MŠ Ostrava, Varenská
The Caregiver“Vítejte na webových stránkách Mateřské školy Ostrava, Varenská 2a”
Serves Parents of preschool-aged children
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
MŠ Ostrava, Varenská anchors on Green (#8cb915) as their primary brand signal, paired with Orange (#c8510d), and accented by Orange. The palette leans warm — inviting and energetic.
#8cb915
Primary
#c8510d
Secondary
#e9b33f
Accent
#4f5554
Background
#ae9877
Accent
#900b0a
Accent
Typography
MŠ Ostrava, Varenská uses Alegreya across both headings and body — a serif — evoking tradition, authority, and print heritage.
Logo Anatomy
MŠ Ostrava, Varenská uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: playful, friendly, educational.
Combination Mark
round
Icon + Text
6/10
Brand Character
MŠ Ostrava, Varenská is warm and approachable, energetic and passionate, simply spoken and accessible.
third
elementary
soft
Signature Words
Design Playbook
candid, daytime
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Ostrava, CZ.
CZ
Ostrava, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: round
Brand Codes
Forest Green
The shade #357b49 is used consistently in the logo and website elements.
Alegreya Serif
The Alegreya font is used for headings and body text.
Czech Language
The website is entirely in Czech, reflecting the local context.
Cartoon Children
A cartoon boy and girl with simple, bright designs appear together as a mascot.
Trapezoid
A green trapezoid shape is used as a background for the school's name.
Varenská Font
The school name 'Varenská' is written in a distinct, bold, red font.
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