
MyPlans
The Ruler“Finanční služby eticky a odpovědně”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
MyPlans anchors on a muted Blue (#ebf4f2) as their primary brand signal, paired with Orange (#fc9723), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#ebf4f2
Primary
#fc9723
Secondary
#067de2
Accent
#13b7f3
Accent
#67bfef
Accent
#0c9ae8
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
MyPlans uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
MyPlans is authoritative and decisive, warm and approachable.
first_plural
high_school
direct
Signature Words
Design Playbook
professional, lifestyle
natural
full_color
flat
horizontal
rounded
balanced
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
MyPlans is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by MyPlans. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Finanční služby eticky a odpovědně
Tagline emphasizing ethical and responsible financial services.
Bright Blue
Used in the logo and as a highlight color throughout the site, conveying trust and stability.
Montserrat
Modern and clean font used for headings and body text.
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