Areál Novako logo

Areál Novako

The Jester

Skiareál NOVAKO - Boží dar | Lyžařský a letní areál

Sports & Recreation·Ski Resort·novako-ski.cz

Serves Families with children

RalewayFamily-friendlyFunActiveWelcoming10/12 intel

What Drives Them

🎭
The Jester

Finds joy in the moment. Connects through humor and lightheartedness.

FamilyOutdoor ActivitiesAccessibilityFun

Color Intelligence

Areál Novako anchors on Green (#55bb5a) as their primary brand signal, paired with Yellow (#f2f505), and accented by Green. The palette leans cool — projecting trust and professionalism.

#55bb5a

Primary

#f2f505

Secondary

#498e37

Accent

#02694c

Accent

#a2cd28

Accent

#dee2e6

Accent

cool palette(1w/4c)Green · Yellow · Blue

Typography

Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RalewayHeadingsSans Serif
Aa
Antic Slabsecondary_headingSlab Serif
Aa
ArialBodySans Serif
Aa
RobotonavigationSans Serif

Logo Anatomy

Areál Novako uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Areál Novako is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Enthusiasm
85%
Confidence
70%
Warmth
70%
Formality
40%
Urgency
35%
Voice Person

third

Reading Level

middle_school

CTA Style

playful

Signature Words

skiareálBoží Dardětizima

Design Playbook

Photography

Outdoor, Action, Family

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 4 social platforms.

Built withWordPress
Social
facebooktwitterinstagramlinkedin

Market Presence

Local market, headquartered in Boží Dar, CZ, communicating in 3 languages.

Origin

CZ

Headquarters

Boží Dar, CZ

Market Scope

local

Languages

cs, en, de

Areál Novako is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Areál Novako. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Yellow

Signature ColorSupporting

Used for accents and highlights, specifically #f2f505, creating a cheerful and energetic feel.

Consistency70%
WebsiteAdvertisingSocial
ActiveOccasional

Raleway

Typography CodeSupporting

Used for headings, providing a modern and clean look.

Consistency80%
Website
ActiveOccasional

Snowman

MascotSupporting

A snowman character is used in branding, particularly for children's activities.

Consistency60%
WebsiteAdvertisingSocial
ActiveOccasional

Novako Boží Dar

Typography CodeSupporting

The logo features a cartoonish, rounded sans-serif typeface with a yellow outline and a green fill, set against a light green background.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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