What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
králíci.cz anchors on Yellow (#e6e6cd) as their primary brand signal, paired with Orange (#845815), and accented by Yellow. The palette leans warm — inviting and energetic.
#e6e6cd
Primary
#845815
Secondary
#9eb413
Accent
#c8c98e
Accent
#ada458
Accent
#2b241e
Accent
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Signika (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Moderate detail — balancing distinctiveness with versatility. Style: modern, minimalist.
icon_symbol
circle
Icon + Text
5/10
Brand Character
králíci.cz is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate.
first_plural
middle_school
playful
Signature Words
Design Playbook
product photography, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
králíci.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by králíci.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
9eb413
Used for accents and highlights, representing nature and freshness.
Signika
Used for headings and body text, providing a friendly and approachable look.
Rabbit
The brand focuses on rabbits, using them as a central theme.
Rabbit Duo
A green and brown stylized rabbit head silhouette appears in the logo and as a recurring visual element.
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