What Drives Them
Values simplicity and honesty. Trusted for being genuine.
The brand is deeply rooted in the traditions and values of Czech scouting, emphasizing community, education, and outdoor activities. The name 'Oheň' (Fire) evokes the spirit of scouting, and the organization's activities are centered around scouting principles.
Color Intelligence
27. Středisko OHEŇ anchors on a vivid Orange (#f6a910) as their primary brand signal, paired with Blue (#204583), and accented by Orange. The palette leans cool — projecting trust and professionalism.
#f6a910
Primary
#204583
Secondary
#f3edde
Accent
#a5b5cf
Accent
#5878a8
Accent
#285f9c
Accent
Typography
Headings set in Inter var (a sans-serif — clean, modern, and optimized for digital), body in NonBreakingSpaceOverride (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
27. Středisko OHEŇ uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: traditional, symbolic, nature-inspired.
Combination Mark
circle
Icon + Text
6/10
Brand Character
27. Středisko OHEŇ is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
direct
Signature Words
Design Playbook
candid, outdoor
natural
full_color
flat
dropdown
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
27. Středisko OHEŇ is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by 27. Středisko OHEŇ. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Scouting Tradition
References to scouting values and history.
Scout Red
The use of #cd2653 as a primary brand color.
Czech Scouting
Association with Czech scouting movement.
Fleur-de-lis with wolf
A stylized fleur-de-lis with a wolf head in the center, used as a symbol for the organization.
Products & Business
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