online-doucovani.cz
The Caregiver“Nabízíme kvalitní online doučování z různých předmětů pro žáky středních a základních škol.”
Serves Students in primary and secondary schools
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
online-doucovani.cz anchors on a muted Orange (#d2c0b4) as their primary brand signal, paired with Blue (#1c86ad), and accented by Red. The palette leans warm — inviting and energetic.
#d2c0b4
Primary
#1c86ad
Secondary
#bd2b37
Accent
#ba8975
Accent
#402d40
Accent
#3f4c62
Accent
Typography
Headings set in Clicker Script (a script — elegant and expressive with calligraphic flair), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
online-doucovani.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
online-doucovani.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Teal Blue
Used as a primary accent color throughout the website.
Clicker Script
Used for headings, creating a playful and handwritten feel.
Online doučovani a kurzy
Repeated phrase emphasizing the core services.
Ma Te Ma
The stacked "Ma Te Ma" text in a geometric sans-serif font, often with a triangle shape incorporated, is a recurring visual element on the math textbooks.
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