ORTEX logo

ORTEX

The Creator

ORTEX - ERP a IT systémy pro středně velké firmy a města

Information Technology·Software·est. 1990·ortex.cz

Serves Medium-sized businesses and municipalities

Open SansReliableProfessionalFunctionalInnovative11/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

QualityCustomer FocusInnovationReliability

Color Intelligence

ORTEX anchors on Blue (#1c76bd) as their primary brand signal, paired with Blue (#44a4c6), and accented by Gray. The palette leans cool — projecting trust and professionalism.

#1c76bd

Primary

#f0f2f1

Background

#393637

Text

#595858

Accent

#a9adb0

Accent

#44a4c6

Secondary

cool palette(2w/4c)Blue · Gray

Typography

ORTEX uses Open Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital.

Aa
Open SansBodySans Serif
Aa
Open SansHeadingsSans Serif
Aa
ArialUISans Serif

Logo Anatomy

ORTEX uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

ORTEX is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Confidence
85%
Technicality
80%
Formality
70%
Urgency
50%
Enthusiasm
40%
Voice Person

third

Reading Level

college

CTA Style

direct

Signature Words

ERPITsystémyintegraciOrsoft

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress.

Built withwordpress

Market Presence

Nationwide presence, headquartered in Hradec Králové, CZ.

Origin

CZ

Headquarters

Hradec Králové, CZ

Market Scope

national

Languages

cs

ORTEX is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ORTEX. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Steel Blue

Signature ColorSupporting

Used as a primary accent color, particularly in the logo and headings, to convey a sense of trust and reliability.

Consistency80%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, prioritizing readability.

Consistency90%
Website
ActiveOccasional

Acronym-based name

Naming ConventionSupporting

Using an acronym as the brand name.

Consistency90%
Website
ActiveOccasional

Blue Square Cluster

Signature ShapeSupporting

The logo features a cluster of four squares, with two shades of blue and one gray, arranged in a 2x2 grid.

Consistency90%
Website
ActiveOccasional

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