PESKO
The EverymanServes Pet owners in the Czech Republic
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
PESKO anchors on Red (#743f36) as their primary brand signal, paired with Orange (#faa144), and accented by Gray. The palette leans warm — inviting and energetic.
#7d7a7d
Accent
#743f36
Primary
#faa144
Secondary
#402f21
Accent
#bbbabc
Accent
#fbfbfb
Background
Typography
Headings set in Paytone One (a display face — designed for headlines and visual impact), body in Inter (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
PESKO uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, playful, animal.
Combination Mark
abstract
Icon + Text
6/10
Brand Character
PESKO is authoritative and decisive, warm and approachable.
third
middle_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
PESKO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by PESKO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Orange
Used for primary interactive elements and highlights.
Inter
Used for headings and body text, providing a modern and readable feel.
30 years of experience
Mention of being in service since 1992.
Cartoon Dog
A cartoon dog with a long tongue is used as a mascot.
Social Media Intelligence
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