Institut procesově orientované práce
The EverymanWhat Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Institut procesově orientované práce anchors on Red (#bc2933) as their primary brand signal, paired with Red (#f4dada), and accented by Red. The palette leans warm — inviting and energetic.
#bc2933
Primary
#f4dada
Secondary
#c35461
Accent
#e4b2b6
Accent
#d3848b
Accent
#fefefe
Background
Typography
Headings set in enriqueta (a serif — evoking tradition, authority, and print heritage), body in helvetica-w01-roman (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Institut procesově orientované práce uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Institut procesově orientované práce is formal and professional, authoritative and decisive, technically detailed.
third
college
formal
Signature Words
Design Playbook
Digital Footprint
Built on Wix.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Burgundy
#bc2a34 is used as a primary color, creating a sophisticated and professional feel.
Enriqueta
Used for headings, providing a unique and elegant look.
Red Swirl
A red, brushstroke-style swirl shape, resembling a stylized 'S' or a flame.
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