SCHURTER
The Creator“Reliable HMI solutions and electronic components for precise and efficient laboratory and diagnostics equipment.”
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
SCHURTER anchors on a vivid Blue (#0258c2) as their primary brand signal, paired with Blue (#deeaf7), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#0258c2
Primary
#deeaf7
Secondary
#699ddb
Accent
#b1ccec
Accent
#2571cb
Accent
#fefeff
Background
Typography
Logo Anatomy
Brand Character
SCHURTER is authoritative and decisive, technically detailed.
we
college
direct
Signature Words
Design Playbook
product shots, technical, application-focused
studio
full_color
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
Built on Next.js, active on 2 social platforms.
Market Presence
Global presence, based in CH, communicating in 5 languages.
CH
global
en, de, zh, it, nl
SCHURTER is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SCHURTER. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Schurter Blue
The specific shade of blue (#0061ab) used in the logo, buttons, and headers.
Fira Sans
Use of Fira Sans for body text and UI elements.
Founded 1933
Reference to the founding year of 1933, emphasizing tradition and experience.
Modular Product Presentation
Use of modular grids and clear product categorization for easy navigation.
More brands in Electronics
Explore other brands in this industry to compare visual identities.

