Selfness Institut logo

Selfness Institut

The Caregiver
Education·Personal Development·selfnessinstitut.com

Serves Individuals seeking personal growth and self-improvement

Open SansEmpoweringSupportiveInformativeCalm11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

Self-awarenessGrowthWell-beingCommunityEducation

Color Intelligence

Selfness Institut anchors on Red (#e02129) as their primary brand signal, paired with Orange (#dab367), and accented by Orange. The palette leans warm — inviting and energetic.

#e02129

Primary

#dab367

Secondary

#be8a34

Accent

#f5e9c6

Accent

#f3df8f

Accent

#a39a83

Accent

warm palette(6w/0c)Red · Orange · Yellow

Typography

Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
Roboto SlabHeadingsSlab Serif
Aa
Helveticasecondary_headingSans Serif
Aa
Open SansnavigationSans Serif

Logo Anatomy

Moderate detail — balancing distinctiveness with versatility. Style: minimalist, abstract, modern.

Type

icon_symbol

Primary Shape

abstract

Contains

Icon + Text

Complexity

4/10

minimalistabstractmodern

Brand Character

Selfness Institut is authoritative and decisive, warm and approachable, energetic and passionate.

Warmth
85%
Enthusiasm
80%
Confidence
75%
Formality
60%
Technicality
50%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

Selfnessosobní rozvojsebepoznání

Design Playbook

Photography

natural, lifestyle

Lighting

natural

Color Treatment

natural

Icons

flat

Navigation

dropdown

Call to Action

rounded

Spacing

balanced

Hero Approach

image

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withWordPress
Social
facebooklinkedinyoutube

Market Presence

Regional presence, based in CZ.

Origin

CZ

Market Scope

regional

Languages

cs

Selfness Institut is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Selfness Institut. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Icon Symbol
IconText

Primary shape: abstract

Complexity40%
minimalistabstractmodern

Brand Codes

Crimson

Signature ColorSupporting

Used in the logo and as a primary accent color.

Consistency80%
WebsiteSocial
ActiveOccasional

Heart-centered figure

Cultural SymbolSupporting

A golden figure in a meditative pose with a red heart at its center, symbolizing self-love and inner peace.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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