KAPLA
The Creator“KAPLA.CZ shop - úvod”
Serves Parents and educators
What Drives Them
Brings ideas to life. Values imagination and self-expression.
KAPLA emphasizes creativity and education through playful interaction with its simple wooden planks. The brand's values, personality, and product all point towards fostering imagination and fun in construction.
Color Intelligence
KAPLA anchors on a vivid Blue (#062f58) as their primary brand signal, paired with Blue (#204060), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#062f58
Primary
#204060
Secondary
#85c2d5
Accent
#4d6b83
Accent
#a87d54
Accent
#f5f6f8
Background
Typography
5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
KAPLA is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
direct
Design Playbook
Digital Footprint
Built on Bootstrap, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
KAPLA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by KAPLA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Kapla Orange
The orange color (#ff4800) used in the logo and as a primary accent color throughout the website.
Teko
The Teko font is used for headings and UI elements.
Kapla Plank
The rectangular shape of the Kapla planks is a signature element.
Products & Business








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